Marketing is a profession that can open doors to a variety of career paths, with a wide variety of specialisations available for skilled graduates to choose from. When studying marketing in the UK, students will focus on marketing fundamentals, digital skills, and financial reporting.
Almost all UK universities offer marketing courses, but some institutions stand out from the crowd. Factors that measure a university’s performance include graduate prospects, industry links and student satisfaction scores, and you can find out more about the top five universities in the UK for Marketing (Guardian University Guide 2020) below.
Top 5 universities in the UK for marketing
1. University of Oxford
The University of Oxford is one of the most prestigious universities in the world and regularly ranks highly in global university rankings. Its undergraduate Economics and Management course has a very popular Marketing study option that can be studied in the 2nd and 3rd years.
Undergraduate courses to consider: Bachelor of Arts (Honours) in Economics and Management
2. University of St Andrews
The University of St Andrews is one of the oldest universities in the world (founded in 1413), and its Master of Marketing (MLitt) “develops students’ integrated and critical understanding of marketing and organisations, enabling them to meet the strategic challenges of the global marketplace.”
Graduate programs worth considering: Master of Marketing
3. University of Bath
The University of Bath’s BSc (Hons) Management and Marketing degree course is a four-year course, which includes a year of placement, and Nigerian students will be expected to develop a solid foundation in the key areas of business practice. Most students at the University of Bath find professional or management employment within six months of graduating with a Business and Marketing degree.
Undergraduate courses you may consider: Bachelor of Science (Honours) in Marketing Management
4. Loughborough University
Loughborough University’s four-year BSc (Hons) Marketing and Management course (with a year of placement) will teach you how to apply the latest industry-specific research insights and business best practices to the competitive marketing industry. Loughborough University is one of the top five universities in the UK and was named WhatUni Student Choice University of the Year 2018.
Undergraduate courses you may consider: Bachelor of Science (Honours) in Marketing and Management
5. University of Warwick
The University of Warwick’s MSc in Marketing and Strategy is ranked eighth in the world and fifth in the UK. Compulsory modules include Key Issues in Marketing, Strategic Management and Marketing and Strategic Analysis. Graduates of the program have gone on to hold marketing positions at companies including Coca-Cola, Saatchi & Saatchi and Bentley.
Postgraduate courses worth considering: MSc Marketing and Strategy